One meeting really can change everything.

In 2016, Stu Heinecke released How to Get a Meeting with Anyone, later named one of the top 64 sales books of all time. Get the Meeting followed in 2019, resulting in the American Marketing Association declaring Stu the ‘Father of Contact Marketing.’ Question: If your team could get meeting with virtually anyone, any time they want, how would that change your business?

Over the years, people have done the most amazingly clever things to get life-changing meetings.

DAN’S SWORD CAMPAIGN

Turnaround specialist Dan Waldschmidt uses swords to reach CEOs in trouble, achieving an incredible 100% response rate.

HELO JOHNNY CASH

Kris Kristofferson once dropped by Johnny Cash’s place in a borrowed helicopter, with demo tape in hand. He got the gig, to say the least.

WALKIE-TALKIE IN A BOX

Ever seen the movie, ‘Hitch?’ Check out Will Smith’s walkie-talkie in a box, sent to win a date with Eva Mendez. That’s Contact Marketing in action.

FULL-PAGE AD IN THE WSJ

Rick Bennett’s client wanted a meeting with Oracle founder Larry Ellison. So they ran a $10K full-page ad in the WSJ—and scored a $350M deal.

ORABRUSH FACEBOOK AD

Orabrush ran a $28 Facebook ad to connect with the right buyer at Walmart. It worked, producing a $20M result—and a whopping 69,500,000% ROI.

PIGEON IN A BOX

A sales rep used a live pigeon to score a meeting with one of the world’s most famous CEOs— and a $250K deal. And the cost? Mere chicken feed.

DEEP FALCONRY

Deep personalization, or gifting based on profile scrapes, works. Example: A rep sent this glove to a falconry aficionado and landed a six-figure deal.

PERSONALIZED CARTOON

Stu is an author, but also one of the WSJ cartoonists. He’s used cartoons to reach presidents, prime ministers, celebs and countless C-suite executives.

How we can work together.